Assuring food and feed safety and standards
This problem is a UK government area of research interest (ARI) that was originally posted at https://ari.org.uk/ by a UK government organisation to indicate that they are keen to see research related to this area.
What role does consumer and Food Business Operator behaviour and perception play in ensuring food safety and standards?
The FSA’s mission is focused on protecting consumers and acting in the consumer’s interest. It is therefore essential to understand what influences and drives behaviours across the food system. To act in the consumer interest within food policy and the food system, we must understand and monitor behaviours, changing attitudes and consumer-driven trends, and play our part in supporting safe, healthy, sustainable diet choices for all.
To implement effective policies, we need to understand what consumers think, feel, and do, and how these are changing, as well the differences between consumers, and how these impact on food security, food safety and public health.
Understanding the role of new and emerging markets and business models, and through these, the role food businesses play in driving behaviour and influencing consumer demand, is essential. This includes the development and introduction of novel foods (such as alternative protein sources or genetically engineered foods).
Contact details
Please contact the FSA Science Strategy, Research and Capability Unit at ari@food.gov.uk
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